The effective use of analytics as a strategic business tool plays a major role in how successful an organization is, especially among firms that foster a culture of using data to drive key decisions.
Two separate recent studies on data analytics find that analytics is central to business strategy among leading organizations, and the focus on people is critical for that success.
According to the study “2015 State of Analytics” from Salesforce, high-performing organizations are more likely to use analytics to drive business decisions, and recommendations based on analytic insights are more likely to win executive support.
Tomado de: http://www.information-management.com
Por: DAVID WELDON
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